Ammo Returns To Click Tap Media For Digital Coverage

Following their online Wowcher campaign earlier this month, female sex toy brand Ammo have once again appointed Click Tap Media for further digital marketing activity, this time opting for an online competition located in the digital magazine of the UK’s most widely read fashion publication – Cosmopolitan. Commencing on the 3rd June, Cosmopolitan.co.uk will feature Ammo in their ‘competitions and offers’ section, promoting the brand across the nation’s style-conscious females for a total of 30 days.

Ammo on Cosmopolitan - Digital Marketing

Offering twenty readers the chance to win £1,000 each, Ammo are attempting to engage with Cosmopolitan’s young and influential market, guaranteeing winners the additional incentive of receiving a box of Ammo goodies every quarter for three years. Presented alongside prominent fashion leaders such as Topshop and St Tropez, website marketing will allow Ammo to experience positive brand association and gain exposure throughout its target audience.

Having previously collaborated with Ammo, Click Tap Media are in a favourable position to shape additional online promotional activity for the brand.  With over 1.68 million unique visitors per month, Cosmopolitan.co.uk offers a gateway to significant coverage amongst its online readership, also accessing a group who are more likely to share content across social media. The ratio of single or separated readers to single ladies is over 1.5 times, with the majority of the audience lying within the 18-34 age bracket – which effectively fulfils the Ammo target demographic.