NATIONAL APPRENTICESHIP WEEK – MEET CASEY, MAG’S SOCIAL MEDIA APPRENTICE

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Hi there, my name is Casey and I’m MAG’s Social Media Apprentice.

I was successful in my application to work in Media Agency Group’s digital division, ClickTap Media as their Social Media Apprentice. With a keen passion for digital marketing, my time at MAG so far has been extremely insightful and has allowed me to pick up key skills in organic and paid social marketing.

I’ve had the chance to explore the endless avenues that come with digital advertising and the strong impact the investment has for brands who are trying to leverage their presence in the market. Alongside the key skills I’ve picked up in campaign building, optimising and reporting, I’ve also been introduced to the offline media industry and how combining the two formats can be extremely beneficial for sales and growth.

Working across a range of campaigns with separate objectives has improved my ability to craft and execute tailored strategies for the desired outcome. The opportunity to work with MAG and their portfolio of clients has been a fantastic experience and I’m thankful for the introduction into the North West’s media community.