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MPA AWARDS 2019 - CTM
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MPA AWARDS 2019 - CTM

We are on our way MPA!

ClickTap Media, alongside MAG, have been shortlisted this year for an abundance of awards for the MPA Inspirational Awards 2019.

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THE POWER OF LOOKALIKES
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THE POWER OF LOOKALIKES

With technological progress and more AI than ever in marketing, it is essential that you take advantage of this by working on your Lookalike Audiences. Lookalikes gives you 1000’s of highly relevant users…

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THE RISE OF VIRTUAL ASSISTANTS
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THE RISE OF VIRTUAL ASSISTANTS

Virtual assistants such as the Amazon Echo and Google Home Mini are on the rise with 2.7 million households now using one of these devices. This has had a dramatic impact on the typical search query as people interact uniquely with voice assistants.

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WE ARE WINNERS | NORTHERN DIGITAL AWARDS 2019
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WE ARE WINNERS | NORTHERN DIGITAL AWARDS 2019

In November we were shortlisted for 4 Northern Digital Awards based off our summer and student campaigns with Liverpool ONE. Cut to January 2019 and here we are winners of the Best Integrated Campaign award, fantastic!

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MEDIA PLANNING: WINNING MOMENTS WITH CUSTOMER JOURNEYS
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MEDIA PLANNING: WINNING MOMENTS WITH CUSTOMER JOURNEYS

Advertising is no longer the ATL & BTL dichotomy. You’ve probably heard this before and usually marketers immediately throw a few more jargons when talking about it, like 'through-the-line', 'customer journeys' and 'multiple touch-points'. These concepts are wildly and easily thrown up in the air but are rarely understood and put to practice. So what exactly are they and how do you apply them?

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