The Northern Marketing Awards - We've been shortlisted...

We are happy to announce that we have been nominated for an award at this years Prolific North - Northern Marketing Awards. For our work on search campaigns with the well known fashion brand I Saw It First we have been nominated for ‘Best Search Marketing Campaign’.

Alongside this we would like to congratulate our amazing PPC Manager Monika, for her hard work and dedication in achieving these incredible (shortlist worthy) results.

Alongside our nomination, MAG has been nominated for ‘Best Tourism & Leisure Campaign’ for the incredible Pink Campaign.

You can read the full article from Prolific North below:

https://www.prolificnorth.co.uk/news/awardsevents/2018/09/northern-marketing-awards-2018-shortlist


Today we're delighted to reveal the shortlist for the Northern Marketing Awards 2018.

This year's event will be held on Wednesday November 14th at The Hilton Deansgate in Manchester city centre.

We're very pleased to for a fifth successive year have the support of Click Consult as headline sponsor, and our thanks too to category sponsors Vision One and the DMA. 

Now in their sixth year, the Northern Marketing Awards celebrate the excellence, creativity and achievements of the marketing industry in the North

Entries

Entries were submitted by a wide variety of companies, organisations and institutions from across the North and a glance through the shortlist illustrates the enormous wealth and range of creative talent that is thriving across the region.

Unfortunately, given such a large number of entries, several dozen entrants will be disappointed not to have been shortlisted and we’d like to thank those concerned for their time and interest.

We'd like to thank the industry experts who made up our panel of judges:

Andy Barke, Head of Northern Agencies, Google; Matt Bullas, CEO, Click Consult; Julian Carter, Regional Director North, Exterion; Stuart Clarke, Co-founder and Festival Director, Leeds Digital Festival; Alex Craven, Managing Director, Jaywing Intelligence; Andrew Diggle, Head of Content, Manchester United; Ewan Douglas, Agency Principal, Channel 4; Jacqui Gay, Head of Communications, Hull City Council; Richard Gregory, Director, Tech North; Kristal Ireland, Head of Ecommerce and Retail, London North Eastern Railway; Gary Jenkins, Co-owner and Director, No Brainer; John Kehoe, CEO, Media Agency Group; Richard Kenyon, Director of Marketing and Communications, Everton FC; Robert McClements, Chief Executive, CDi Print Yorkshire; Neil McKay, CEO, Endless Gain; Howard Parker, Sales Director North, Reach PLC; Professor Anthony Patterson, Professor of Marketing, University of Liverpool; Dan Riley, Founder and CEO, Spearhead Interactive; Steve Seddon, Marketing Director, Specialist Leisure Group; Will Stone, Founder, Stone & Co; Mick Style, Managing Director, MEC Manchester; Karen Webber, Creative Freelancer. 

The Northern Marketing Awards 2018: The Shortlist

Best B2B Campaign

  • Access & Sentinel Performance Solutions - Think Dirty Campaign

  • Intermarketing Agency & Bupa Global – Better Campaign

  • Manchester Airport -  Manchester Airport is changing... 

  • My Social Agency & Robert Half - KnowYourValue 2018

  • ResponseTap & Red C

  • Stein IAS and Ingredion - You Are How You Eat

  • Triangle PR & CDL InsurTechX Campaign

  • Upp B2B - Thanks for choosing CHEP’ integrated b2b campaign

Best B2C Campaign

  • Bring Digital - Couples Appreciation Month Campaign for Ann Summers

  • Click Consult & HomeLet - Moving to the top of the market

  • driven & Feel Good Drinks - Liberation Feels Good

  • Home Instead Senior Care & Calvin Marketing - YouCanCare campaign

  • MediaCom & Bose - From Google to Amazon - Bose 360 Degree E-commerce Search Strategy

  • Smoking Gun & Childs Farm The Miracle Cream

  • Ultimate & Chester Zoo - Lanterns 2017 Campaign

  • Wash Studio Hyundai UK - N by Hyundai Brand launch campaign 'Turning Petrol Heads' 

Best Food & Drink Campaign

  • A&P and Princes - So Good So Simple

  • BIG Partnership Alston Bar & Beef Steak and Gin - Manchester's hottest new pairing! 

  • driven & Feel Good Drinks Liberation Feels Good

  • Grindsmith Coffee Roasters - No Excuse for Single Use 

  • Savvy Marketing - Robinsons KFC Serving Aces

  • Stein IAS and Ingredion - You Are How You Eat

  • Wavemaker - Dr Oetker - Midweek Mission

  • Wavemaker & Channel 4 - Dr Oetker Sponsor ‘The Great British Bake Off’

Best Not-For-Profit Campaign

  • Aberfield Communications & Umpf – MindMate

  • Catapult PR - Amazing Grace Northumberland Day 2018

  • Click Consult & Oxfam - Dressed by the kids 2017 (2440% impressions YoY)

  • feedfirst - #GetTrachReady National Tracheostomy Safety Project

  • Liquid Agency & Southport Flower Show - Curious Garden

  • Planet Amazing - Petty Pool College 'The Petty Pool Project'

  • Triangle PR - Belong Heritage Gallery 'Maxims Memories'

  • Tyred by Agent Marketing

Best Professional & Financial Services Campaign

  • A&P and Furness Building Society - Savings Sorted

  • A&P and Furness Building Society - Trust Your Broker

  • Entyce Creative & Zodeq - Brand launch and beyond

  • Inside Online for Sunny - A Content Marketing Campaign With Good Vibes

  • Jaywing & first direct - Christmas. Untangled.

  • RMS & Myerson Solicitors - Don't Stop Believin' 

  • Storycatchers & first direct 365 days of adventure

  • Wavemaker & Swinton Insurance – “Social Media: An invitation for burglary?”

Best Property & Construction Campaign

  • Blaze Marketing & The Jigsaw Group - Summers Quay Campaign

  • Galley Properties - A brand refresh that speaks to local people

  • Mediaworks

  • OLIVER Manchester & Avant 'No Compromise' Campaign

  • One & Taylor Wimpey - 'How We Build Your Home' children's book

  • OTB & Reeds Rains - NMA2018 Best Property and Construction Campaign

  • Wienerberger and ilk Agency - "Slip into any style"

Best Retail (On and Offline) Campaign

  • Click Consult & Julian Charles – ‘The fabric of success”

  • Evolved Search - Helping Mattress Online to bounce back 

  • ICG for LandsecFreeport Braintree - Freeport Braintree Brand Campaign 2018 

  • Latitude & Yours Clothing - Using PPC as a launching tool for international expansion

  • Manchester Arndale - Christmas advertising campaign 

  • MediaCom & Bose - From Google to Amazon - Bose 360 Degree E-commerce Search Strategy

  • Mediaworks

Best Sport Campaign

  • Everton Football Club - Jack's Virtual Mascot

  • Huddersfield Town Football Club - Merci Arsene – Wenger’s last game at Huddersfield Town

  • Mosquito & Basketball England TogetherWeAreBasketbALL

  • Orange Bus Sahara Force India Formula One Team - Fan Engagement OBFAN18 Campaign

  • Roland Dransfield & UCFB - Walking Football Association (WFA) and Tommy Charltona’s Three Lions Dream

  • Savvy Marketing - adidas DFY

  • The SEO Works & All Rounder Cricket - All Rounder Cricket Score A¬£371k At A Strike Rate Of 2886%

  • Thousands of Journeys. One Destination. – Wigan Athletic FC Season Cards

Best Tourism and Leisure Campaign

  • Jaywing & Hull City of Culture 2017 - Get absolutely cultured

  • Marketing Liverpool Culture Liverpool - Liverpool 2018

  • Marketing Manchester – WorkerBeeWeekender

  • Media Agency Group and Bermuda Tourism - Pink Campaign

  • National Museums Liverpool - China's First Emperor and the Terracotta Warriors campaign

  • Sykes Holiday Cottages - Give a Dog a Break Campaign

  • theEword - Driving the Digital Footprint for ASPRO

  • Vivid & Visit Isle of Man - The Extraordinary IOMstory 

Best CSR Campaign

  • Catapult PR - Amazing Grace Northumberland Day 2018

  • I-COM with Lanes for Drains - Fatberg Fighters 

  • Shoppertainment Management - The UK’s First Shopping Centre Micropark

Best Low Budget Campaign - Under £50k

  • BIG Partnership Alston Bar & Beef Steak and Gin - Manchester's hottest new pairing! 

  • DOMU Brands - VonShef Make It Good

  • feedfirst  - #GetTrachReady National Tracheostomy Safety Project

  • Home Instead Senior Care & Calvin Marketing - YouCanCare campaign

  • Jam & Transport for Greater Manchester - Jam gets festive with Transport for Greater Manchester

  • Mosquito & Zoflora Zoflora VIP Social at Crufts 

  • Plinkfizz - Crystal Careers Recruitment Campaign

  • Smoking Gun & Childs Farm The Miracle Cream

Best TV Commercial Campaign

  • Wash Studio Hyundai UK - N by Hyundai Brand launch campaign 'Turning Petrol Heads' 

  • Zut and Beftred - Football Nostalgia

Best Direct Mail Campaign

  • Access - The Thinkery 

  • ResponseTap & Red C

Best Outdoor Advertising Campaign

  • O2 Grand Visual & Ocean - More for you 2018 Campaign 

  • RMS & Myerson Solicitors - Don't Stop Believin'

Best Social Media Campaign

  • Diva Creative & Rail Delivery Group - PlusBike Day Out

  • Havas Media Manchester & BBC One - The Apprentice

  • Jam & Transport for Greater Manchester - Jam gets festive with Transport for Greater Manchester

  • Jam & Transport for Greater Manchester - Stamping out annoying behaviour on Metrolink

  • Mosquito & Zoflora Zoflora VIP Social at Crufts

  • Stein Ias And Getty Images

  • The Daffodil Hotel & Spa - Luxury Rollover Campaign

  • Wavemaker - Dr Oetker - Rising to the social challenge

Best Sustainable/Green Campaign

The judges have decided not to release a shortlist for this category. The winner will be announced at the award ceremony. 

Best Use of Research or Insight Campaign - Sponsored by Vision One

  • Democracy and Carwow PR a real driving force

  • driven & Feel Good Drinks Liberation Feels Good

  • Plinkfizz - Crystal Careers Recruitment Campaign

  • R.O.EYE & Steinhoff - Using knowledge to drive strategy

  • Savvy Marketing - Pernod Ricard Dark Nights

  • Stein IAS and Ingredion - You are What You Eat

  • Wienerberger Ltd & XSEM - Your Event with an Edge

Best Digital Marketing Campaign

  • Democracy - A Day In The Life

  • e3creative - Ascot Website Relaunch

  • e3creative & CentreSoft - PlayStation Gear Black Friday Campaign

  • Mediaworks

Best Search Marketing Campaign

  • Media Agency GroupClick Tap Media - Click Tap Media and I Saw it First 

  • MediaCom & Bose - From Google to Amazon - Bose 360 Degree E-commerce Search Strategy

  • novi.digital - TeamworkIQ.com - BetaLaunch Campaign

Best In-House Team

  • BMC Recruitment Group 

  • Manchester Airport Aviation Marketing Team 

  • Swinton Insurance Digital Team

  • The Daffodil Hotel & Spa Marketing Team

Best Small Agency (Up to 30 employees)

  • Alchemy Media

  • Bring Digital

  • Fishtank Agency

  • Front

  • Holdens

  • ICG

  • IPOS

  • Zut 

Best Large Agency (31 or more employees) - Sponsored by the DMA

  • Click Consult

  • Cube3

  • Fat Media

  • Finn

  • Intermarketing Agency 

  • MC2

  • Mediaworks

  • Stein IAS