To mirror offline activity.
ONGOING MACHINE LEARNING:
Optimised towards highest converting traffic.
Retarget users with relevant messages.
Precise targeting to identify relevant audience.
Male, parents with children.
Lifestyle and fashion to target teenagers.
Drive new, relevant traffic to specific pages on the client’s website.
Drive sales for event-based offer (Mothers’ Day).
chieve positive ROAS for test campaign.
6.6 Million impressions.
896 Sales generated.
An overall ROAS of 125%.