Read all about it
Read all about it
Klarna overhauls their mobile app with AI
AI is here to stay, and now brands are using the technology through inventive methods.
With that being said, Klarna’s app has undergone a major redesign with a personal shopper service called Ask Klarna, and a new resell feature.
Google Marketing Live: 2023
The main focus for this year’s Google Marketing Live (GML) event can be summarised with just two letters: AI.
Overall, Google envisions AI as a technological sea change comparable to the one brought on by the advent of smartphones over a decade ago.
AI:the debate
Late last year, I attended the IPA’s ‘The Big AI Debate’, where the industry gathered to share their thoughts on AI- both negative and positive. Since then, it seems like there’s a new AI related headline every week. With the sheer potential it holds, it’s created two mindsets within us: 1) is the caution and apprehension that AI could overtake human capability. 2) is the fact that AI could become a very valuable tool- aiding every industry.